The sad, untimely death of David Cairns is the cause of the first election in Scotland since the Holyrood vote last month. Speculation will of course be mounting as the date of 30th June draws nearer as to whether the SNP can wrest this seat from Labour and take its tally of MPs up to seven.

The 2010 election result was:
Labour – 20,933
SNP – 6,577
Lib Dem – 5,007
Conservative – 4,502

The 2011 Scottish Parliament election result (for what I believe is a very similar area) was:
Labour – 12,387
SNP – 11,876
Conservative – 2,011
Lib Dem – 1,934

The contest will of course be a two-horse race between Labour and the SNP, there is little point in pretending otherwise and the candidates are confirmed as Iain Mackenzie (Labour) and Anne McLaughlin (SNP).

The SNP has picked a great candidate – Anne has experience of being an MSP, was the mastermind behind the Glasgow East by-election triumph a few years back, is female and seems to be very likeable. However, Labour have picked a great candidate too as Iain is the leader of the local council and perhaps has more ‘local credentials’ than his rival. The opening salvos do seem to suggest that a common Labour refrain will be ‘this area needs a strong local voice’.

The by-elections in the last term are not much to go on in terms of by-election form. The SNP won Glasgow East with a shocking swing from Labour but were then brought down to earth with thumping defeats in Glenrothes and Glasgow North East.

The problem for the SNP of course is that it is easier for it to take seats from Labour in a Holyrood election than it is in a Westminster election. There is no ‘strategy, vision, team’ from before, there is no Swinney record to rely upon, there is no Council Tax freeze to outmanoeuvre Labour on and there is no Iain Gray to set against Alex Salmond for First Minister. In a media-driven narrative of Cameron vs Miliband, how does Angus Robertson get a look in? Let alone a Scottish Tory, Scottish Green or Scottish Lib Dem viewpoint? One genuinely has to wonder if it’s worth those three parties gambling with their deposits and instead just staying at home.  

Furthermore, the independence hare is off and running, cooped up as it was before May 5th. How many voters will that keep at home or spook into voting elsewhere? 

Labour will send busloads of activists up north telling all sorts of terrible tales about the Tories down south and, at the end of the day, if you define yourself by not watching Coronation St, you watch Eastenders instead, not BBC Alba or Gardener’s World. The 2010 election did help confirm that, in a Westminster context, Labour vs Tory is indeed the norm.

Many will seek to make inapplicable hay out of the SNP finishing second and the Salmond honeymoon being shortlived. It shall be tosh. I am sure the Nats are in it to win it but falling a few thousand votes short, as I believe they will, is a result to be proud of in a deep red area like Inverclyde and Greenock. Â